Author Archives: Nancy Haberman

Could you be the next Featured Artist?

As we are about to transition to our next Featured Artist, we want to let you know that…Oak Creek Printworks is always searching for future Featured Artists!

At Oak Creek Printworks we assist artists in promoting and marketing themselves by providing packaging and displays for greeting cards, as well as presentation products for a range of artistic formats.

Featured Artists are chosen quarterly, and their work is presented on the cover and in the center spread of our catalog. The Featured Artist’s work is also displayed in our website banner, and in a blog article, where they have the opportunity to talk about their featured artwork. We link to the artist’s website to drive traffic there, and award each Featured Artist a $100 credit in products and services (including printing services).

In choosing each Featured Artist, we look for an artist whose images are strong enough to stand alone, while also working in sets, demonstrating their ability to focus on a theme that can then translate to a set of greeting cards. We review digital portfolios on an ongoing basis. There is no application to complete—just put “Featured Artist” in the subject line of an email, and let us know that you would like to be considered. Include all of your contact information, as well as your artist biography and any articles and images you’d like to see published in our catalog. If you have a website, we can review your work online, otherwise you can send us jpegs or pdf files to review. We do not return any material we receive by mail.

If you are chosen, you will be asked to sign a digital release allowing us to reproduce your images and written statements in digital and print format. We will also ask you for your artist’s statement, a biography, one or two photos of yourself, and at least 12 images of your work (ideally in 3 sets of 4). All images should be in jpeg format, 300 dpi (at least 10 megabytes each).

Check out our previous featured artists:

Niamh Slack
Elizabeth Vanduine
David Southern
Klaus Lange
Angela Sharkey
Georgia Lange

Clear bags protect greeting cards and more

clear bags for mailingClear bags aren’t just for greeting cards and note cards. These crystal clear sleeves have all the benefits of double-sided full color envelopes at a fraction of the cost. Clear bags are suitable to send through the U.S. postal service,  provided you follow a few simple rules.

A clean, white label area on the inside or outside of the package, preferably, but not necessarily, with a bar code. Bulk postage, bar code and address information can be printed directly on the the mailer, while postage stamps must be canceled; therefore they must be affixed to the outside of the sleeve in the proper position. It’s always best to check your design, printing and mailing plans with your local post office to confirm current postal regulations.

Benefits of clear mailers are huge. There’s no question that we’re hooked and will open “The Printer’s Glove of Choice!”. There’s some depth to the package, so surely there are samples inside, and the Golden Arches help seal the deal. The Aflac mailer, like all of Kaplan Thaler’s (Aflac’s ad agency), advertising, is enticing and clever. Because the envelope is see-through, the duck’s layered feathers reveal a unique die cut brochure, different enough to catch anyone’s eye and encourage them to open the envelope.  Aflac’s mailer does not disappoint, unless, of course, you were expecting sound effects.

You can find clear mailing envelopes in a variety of size and seal styles by clicking on this link on the clear bags page.

Aflac ad opened

 

Pantone’s spring fashion colors fill out new tassel set

pms spring 2011 fashion color tasselsBookmark enthusiasts will find 10 each of 10 new spring fashion colors in this brand new tassel set. Save 20% by buying tassels in sets and be prepared to display your artwork or photos on bookmarks complemented by trendy colors.

In addition to artists, photographers and printers, bookmarks are an inexpensive and useful marketing tool for all sorts of businesses.

The designer has complete control over what’s printed or crafted on the fronts and back of the bookmarks. Customize or decorate the bookmark to make a great gift, a gift adornment, or a stocking stuffer.

Both the small and large vinyl bookmark sleeves are sold in the Oak Creek Printworks store, and have a hole punched at the end to string an adornment of beads, charms, or, to keep the price down, a 4-in chainette bookmark tassel.

Must-have business card sleeves for smart networkers

clear vinyl business card holderI’d been looking for an inexpensive giveaway to market my business at chamber and networking events, so when I ran across these clear vinyl business cards sleeves I realized that they are a ready-made promotional item for anyone who carries or collects business cards.

Not only will the holders help me promote my business, but they really are useful for the recipient, as well. I appreciate the fact that the card cases are inexpensive, and the more you buy, the less they cost. Because the vinyl is crystal clear, you can see easily see the card through the plastic so four faces are visible. The carrying case is sturdy, yet flexible enough to pack up to a couple of dozen cards, and folds to easily carry in a wallet, purse or pocket.

As it turned out, I wasn’t the only person who thought this was the best marketing tool for networking to come along since the calendar pen (I’ll save that one for another post). Now my fellow networkers are ordering these business card cases by the hundreds, so they can fill them with their cards to pass out to people they meet that might require their products or services. And, they especially love the fact that they can fill the case with any cards or message since no imprinting is required, making them extremely versatile when it comes to personalization. This card case is an inexpensive business marketing tool.

 

Fashion colors of 2011 highlighted

pantone fashion color report

“Designers take a painterly approach to fall 2011 by artfully combining bright colors with staple neutrals, reminiscent of how an artist would construct a stunning work of art,” said Leatrice Eiseman, executive director of the Pantone Color Institute. “Much like a painter’s masterpiece, there is a certain romance to this season’s palette.”

And because designing on paper and designing for fashion are so closely related, it’s worth taking a look at the fashion world’s color selection for 2011.

Photo mount bags put business cards in their place

photo mount sleeves

The business card-sized photo mount sleeve displays a business card or any other removable message. A card slides in easily and can be removed for safe keeping.

I’m always looking for inventive ways to attach and include a business card in business marketing and correspondence materials. As the designer for a local fitness training and dance studio, I was, once again, confronted with a problem.  I needed to design and print a door hanger on a limited budget. The specifications were precise: full color both sides, printed on 16 pt. card stock, include business card—no budget for a plastic bag, die cuts or perforated tear-off.

Peel the strips to reveal adhesive. Mount to door hangers, flyers, posters and more to include business card sized message.

Problem solved. This Business Card Crystal Clear Photo Mount stays securely mounted to paper and other surfaces. The sleeves are sealed on 3 sides and have an adhesive mounting strip on two ends. This is an inexpensive alternative to adding a custom die cut to the door hanger, folder, poster or flyer.

These tiny business card plastic bags turned out to be an elegant, yet inexpensive solution to another design problem.

Call for photographers & digital artists

2011 WIDE OPEN Photography & Digital Open Juried Art Show

Open to all photographers and artists who create works derived from photographic processes, the third annual Conejo Valley WIDE OPEN Photography & Digital Art Show will be held during the month of June at the Thousand Oaks Community Gallery, 2331-A Borchard Road, Newbury Park, CA 91320.

Entry forms are available at www.wideopenphotoshow.com and at the Thousand Oaks Community Gallery. Entry fees are dependent upon entry date. Applications postmarked by February 28 will enjoy the lowest entry fees. Postmark deadline for entry is April 15, 2011 with acceptance notifications announced on or before May 1, 2011. Take-in of accepted works will be June 1, 2011.

As a juried show, only the strongest entries, as determined by the jury based upon digital images submitted, will be invited to hang at the Thousand Oaks Community Gallery in June 2011. At that time, the Show will be judged and the Reception and Awards Ceremony will be held on Sunday, June 12, 2011.

This Show is made possible by the cooperative efforts of representatives from the Ventura County Camera Club, the TOPCC – Photo SIG, and the Westlake Village Art Guild. For more information, visit the Show’s website www.wideopenphotoshow.com or contact Craig Morton, Show Coordinator, at (818) 991-6158 or E-Mail to craignmorton@sbcglobal.net.

Image of the Week

High resolution photos are hard to find without purchasing. If you are looking for photos to use as backgrounds in your artwork, look no further. To download this week’s image, click on it. When the high resolution copy appears, right click on it to copy or save it.

“Coffee Plantation Wall”  –  Photo courtesy of Nancy Haberman
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If you use our images, we would love to hear from you and see a sample of what you did with it. Who knows, we might just post your creation in a future blog…with your permission, of course! Contact us at admin@oakcreekprintworks.com.
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Terms of Use: You can use this image for anything you wish (e.g. advertising, printed materials, product packaging, presentations, brochures, greeting cards, postcards, book covers, etc.) as long as you do not copyright it or resell it. Oak Creek Printworks and Oak Creek Marketplace, Inc. are not liable for any damages incurred by your use of the image. ©2010 Oak Creek Printworks

Always searching for our next Featured Artist

As we get ready to transition to our next Featured Artist, we want you to know that…

Oak Creek Printworks is always searching for our next Featured Artist!

At Oak Creek Printworks we assist artists in promoting and marketing themselves by providing packaging and displays for greeting cards, as well as presentation products for a range of artistic formats. In choosing each Featured Artist, we look for an artist whose images are strong enough to stand alone, while also working in sets, demonstrating their ability to focus on a theme that can then translate to a set of greeting cards.

Featured Artists are chosen quarterly, and their work is presented on the cover and in the center spread of our catalog. The Featured Artist’s work is also displayed in our website banner, and in a blog article, where they have the opportunity to talk about their featured artwork. Of course we link to the artist’s website, to drive traffic there as well. As a bonus, Oak Creek Printworks awards the Featured Artist a $100 credit in products and services (including printing services).

We review digital portfolios on an ongoing basis. To apply, please contact us at

nancy@oakcreekprintworks.com

There is no application to fill out. Put “Featured Artist” in the subject line, and let us know that you would like to be considered. With this email please send us the web address where we can review your work. If your work is not online, you can send us jpegs or pdf files to review.

Artists are chosen at the beginning of September, December, March and June. If you are chosen, you will be asked to sign a release allowing us to reproduce your images and written statements in digital and print format. We will also ask you for your artist’s statement, a biography, one or two photos of yourself, and at least 12 images of your work (ideally in 3 sets of 4). All images should be in jpeg format, 300 dpi (at least 10 megabytes each).

Check out our previous featured artists. Just click on their picture:

Elizabeth Van Duine

David Southern

Klaus Lange

Angela Sharkey

Georgia Lange