by Georgia Lange and Stephanie Ferguson
Are you technologically challenged? Does your busy life leave no time for that photography or painting class you’ve always wanted to take? If you are still yearning for a creative outlet, scanography may be for you. With both fine-art and commercial applications, this is a marvelous tool that just about anyone can use and have fun with. If you have access to a flatbed scanner, you can create beautiful images that Continue reading
Communication Arts magazine is having its annual juried photography competition! This is one of the most prestigious competitions in the industry and a great opportunity for all photographers! The deadline for entries is March 26, 2010. For more information, click here. Good luck!
by Georgia Lange
The trend of using text as a texture in art is one that is increasing in popularity. There are many different ways in which to incorporate this technique, and it can be applied to many different trades, including fine art, illustration, graphic design, and digital photography. One of the most interesting aspects of this technique is that it can be manipulated to suit just about any artist’s style. One method, which is most commonly used amongst graphic designers, is to use text to fill or create a shape. Another method, one of the most popular, Continue reading
In today’s economy, every penny counts. Making classy, creative, expensive-looking greeting cards, invitations, place cards, bookmarks, and envelopes to match, will fit into any budget. All you really need are 3 things to get started, and chances are good that you already have them: paper, glue and scissors.
You can actually create your own cards and envelopes with any type of paper you choose, but if you just want to dive right into decoration, you may want to start out with ready made blank cards and envelopes. Blank cards are a perfect way to get started making professional looking cards even if you are just beginning. They truly leave you little room for error!
So, once you’ve either purchased or made your blank cards, it’s time for the really fun part. Continue reading
by Nancy Haberman
My fascination with paper cutting and paper crafting began in the 70s at an exhibition of Jewish folkart at the Skirball Museum in Los Angeles. To be honest it probably began in kindergarten when I was given a pair of scissors and colored construction paper, but then that would be a different post.
I suppose an attraction to the graphic nature of paper cuts is not uncommon given that many religious and cultural traditions have used paper cutting in their folk art and marriage documents for centuries. I saw a lot of this kind of art on the walls of friends and family – they are part of my earliest memories.
by Kimberly Foster
A single piece of paper can create several pieces of beautiful, hand-made jewelry. The paper you use should be relatively thin and pliable; other than that, the possibilities are endless. Use anything from decorative hand-made paper to old magazines and scraps you’d normally throw away!
Other supplies:
Artist medium or white glue
Strong jewelry cord or dental floss
Large needle or toothpick
Paper cutter or scissors
There is nothing better as an artist than to see someone display your work and to know that they love and appreciate it. Whether art is a hobby or you earn a living with it, there are always opportunities to sell your art. If you are struggling with how to go about it, the ideas below can be combined to create your own strategy for marketing your work.
• Artist Cards, Editions and Originals (ACEO) – use as business cards to promote your work. Your original art on the front, your contact & product information on the back.
• Bookmarks – again, use as a business card with your art on one side and your information on the other. Bookmark tassel and sleeve sets can get you started.
• Promotional pieces – T-Shirts, coasters, mugs, etc. – Check out Cafe Press. Wear your art – “mobile marketing” – then hand out an ACEO or bookmark when someone is interested in your art.
• Mail your art
– Use postcards of your art to advertise your work, sell sets of postcards or give as gifts
– Envelope art – advertise as you send out your mail
• Sell prints. These days it is easy. Fine art printing companies are widely available on the Internet and elsewhere. Many of them do digital capture as well as the printing itself.
• Develop a blog or your own online gallery. At a minimum, get a simple web page where people can view your work and contact you – people expect this. Get a free hosted blog at WordPress.com. If you decide you want your own website, check out free web hosting here, then get free blogging software for your website at WordPress.org.
• Sell on eBAY or ETSY – great places to sell your specialty greeting cards or even original art. List your work on eBay to appeal to consumers who don’t have the time or inclination to pay gallery prices. Set a reserve price that assures you’ll get a decent return on your time.
• Art shows – This can be a great way to get your work seen in the local market. Galleries often host these shows, so they do all the advertising. See our recent blog article for information on shows and how to prepare for them. To find shows in your area you can go to festivalnet.com, or Google “craft show index”.
• Set up a booth at your local farmers market, flea market or swap meet to sell your work. This can be fairly inexpensive.
• Ask to have your art displayed at local libraries, restaurants, Barnes & Noble in the café area, etc.
• Sell through an online artist cooperative.
• Network – join museum or artists’ groups and local business community groups.
• Enter competitions.
• Display or sell your work at church & temple bazaars and holiday boutiques, convention centers and community centers.
• Approach companies that will sell your product. Just because you are an individual, don’t assume that companies won’t want your product. Check out Lady Bones.
By David Heyman
A mat makes any image look more professional. Even without a frame, simply matting your photographs or artwork will do wonders for the presentation, and sales potential, of the work.
Although mats come in many standard sizes, if you are working with custom size images, or anything that is done on a paper that is a creative size, your mat will need to be custom cut. Oak Creek Printworks offers custom cut mats, at a cost relative to a standard size mat, with no extra charges.
How to give the correct measurements for a custom mat is one thing that many artists find confusing. Since custom cut mats are cut to order, it is important to have your borders and window measurements accurate. While you can always call David, our custom picture framer, at (805) 390-4955, with any questions on sizing of borders and windows, the following is a guide that will give you reliable results:
* Add photo of deckle edge watercolor paper, showing w/ ruler how to measure*
With practice, this process becomes second nature, and can be quickly transformed into a host of eye-catching sizes for all of your pieces. Taking a little time to measure your own custom mats can save you much time when preparing your shows and matted prints. Which will then give you more time to do what you do best – creating!
Artist Trading Cards
Art Card Editions (ACEO)
Give an Art Card, Edition or Original, as a Stocking Stuffer
By Trevor Mauk
Countless artists today are trying to find new ways to have others experience their art. Many of them have turned to the Internet, and have had great success. But a new, easy way to have your art in the hands of others is becoming more and more popular. Artist Trading cards, or ATCs, are opening a new world of artistic experience to both experienced and amateur artists across the world.
Artist trading cards were created in 1997 in Switzerland by Michael Leavitt, who was inspired by the idea of baseball trading cards. They are approximately 2.5 by 3.5 inch cards with an original piece of art that is created directly on the front, and with information about the artist who created it on the back. The individual cards are typically originals or part of an edition. The medium that the art is created on is limitless. Drawing, painting, photography, and three-dimensional objects can also be used on the cards. The only limitations for creating an ATC is that the card must be 2.5″ by 3.5″, and flat enough to be put into an envelope. Past these rules, the potential is endless, opening a wide range of possibilities for artists creating them. The small size has also pushed artists to create something very different than anything they have made before on their typically large canvasses.
Artist trading cards were not created with the intention of making money, but rather purely to experience art from others and to be able to share your own art as well. Therefore, they were intended to be traded and not sold. There are websites dedicated to arranging ATC trades, such as www.atcsforall.com, to make it very easy to start trading and to become part of the ATC community. The idea of physically trading these original pieces of art either through person or the mail has made this experience so much more genuine than experiencing art on the Internet. Having an original piece of art at your fingertips is oftentimes much better than viewing it on your computer screen.
Many artists who create ATCs also create their own envelopes that compliment their piece. It is also a good idea to put them in clear plastic pockets for storage and shipping to keep them protected. There are also specially sized boxes made for storing ATCs safely. A photo-album is a good way to keep ATCs protected and to look at them easily too. Some artists have been very creative with how they show and store their cards, whether it be sewing a plastic window on their handbag to display them, or framing them to show in their home.
In a world where so many artists are trying to find a way to have their art viewed by others, artist trading cards have opened up a new way to share original pieces in an easy, genuine way. With the artist trading card community growing, it is sure to open up a new artistic experience for artists of all types across the world.
