Tag Archives: gallery

Print bins display prints in a variety of sizes

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clear acrylic

Clear acrylic print bin lets browsers focus on prints, not container. The smaller prints shown here are 8x10", doubled matted with foam core back, the medium prints are 11x14", and the large are 16x20".

This clear acrylic print bin is a handy solution for storing, carrying and displaying matted prints. Molded from a single sheet of eighth-inch acrylic with two handles, the 12-inch wide display stands 9.25 inches high on a counter top or table.

The angled arms of this elegant display make it easy for visitors to flip through a dozen or more images without disrupting the viewing area.

The print bin is a no-brainer solution for artists and photographers who want to make a variety of images available for viewing in limited space. When off duty, this multi-purpose container can moonlight in the bathroom or den as a magazine or newspaper rack.

 

The Unpredictable Pricing of Fine Art – What Artists Need to Know

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by Georgia Lange

Over the past few months, I have attended many opening (and closing) receptions for art exhibitions at various galleries in the Santa Monica area. Many of the artists displaying their works were new to me. Some were well known to me, though I had never had the honor and privilege of gazing at their original pieces in person before. The most memorable of these artists was Dave McKean and the work he had on display at the Billy Shire Gallery last month. Then there were those artists whose works I had been watching Continue reading →

Market and network like the pros

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If you are serious about being an artist and marketing your artwork, you want to be taken seriously by curators, collectors, and other artists. It is vitally important that you pay attention to what other artists, collectors, and curators are up to. Artists learn by looking; it is simply indispensable in the profession. However, you would be surprised just how many artists there are out there who skip the necessary steps to get their feet through the right doors.

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15 ways to sell your artwork

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There is nothing better as an artist than to see someone display your work and to know that they love and appreciate it. Whether art is a hobby or you earn a living with it, there are always opportunities to sell your art. If you are struggling with how to go about it, the ideas below can be combined to create your own strategy for marketing your work.

• Artist Cards, Editions and Originals (ACEO) – use as business cards to promote your work. Your original art on the front, your contact & product information on the back.

• Bookmarks – again, use as a business card with your art on one side and your information on the other.  Bookmark tassel and sleeve sets can get you started.

• Promotional pieces – T-Shirts, coasters, mugs, etc. – Check out Cafe Press.  Wear your art – “mobile marketing” – then hand out an ACEO or bookmark when someone is interested in your art.

• Mail your art
– Use postcards of your art to advertise your work, sell sets of postcards or give as gifts
– Envelope art – advertise as you send out your mail

• Sell prints. These days it is easy. Fine art printing companies are widely available on the Internet and elsewhere. Many of them do digital capture as well as the printing itself.

• Develop a blog or your own online gallery. At a minimum, get a simple web page where people can view your work and contact you – people expect this.  Get a free hosted blog at WordPress.com. If you decide you want your own website, check out free web hosting here, then get free blogging software for your website at WordPress.org.

• Sell on eBAY or ETSY – great places to sell your specialty greeting cards or even original art. List your work on eBay to appeal to consumers who don’t have the time or inclination to pay gallery prices. Set a reserve price that assures you’ll get a decent return on your time.

• Art shows – This can be a great way to get your work seen in the local market. Galleries often host these shows, so they do all the advertising. See our recent blog article for information on shows and how to prepare for them. To find shows in your area you can go to festivalnet.com, or Google “craft show index”.

• Set up a booth at your local farmers market, flea market or swap meet to sell your work. This can be fairly inexpensive.

• Ask to have your art displayed at local libraries, restaurants, Barnes & Noble in the café area, etc.

• Sell through an online artist cooperative.

• Network – join museum or artists’ groups and local business community groups.

• Enter competitions.

• Display or sell your work at church & temple bazaars and holiday boutiques, convention centers and community centers.

• Approach companies that will sell your product. Just because you are an individual, don’t assume that companies won’t want your product. Check out Lady Bones.